Services

Three kinds of job, each from a fixed starting price. Every one runs through the same draft-and-comment process, and first drafts arrive in 10 working days.

Website copy

from $2,400

A home page and up to four core pages: about, services, a product or menu page, and contact.

· A 30-minute call before I start

· Two rounds of edits

· SEO titles and descriptions for every page

Hearth & CrumbDraft 2
Headline
Bread worth getting up for.
Subhead
Order by 8pm. Collect it warm from 7am.
Button
Pre-order tomorrow’s loaf

Launch and welcome emails

from $1,200

A launch, welcome or win-back sequence of five emails.

· Subject lines and preview text

· Two rounds of edits

· A plain-text version of each email

NorthfoldDraft 3
Subject line
Get paid before your coffee goes cold
Preview text
Three invoices went out last night. Two are already paid.
Button
See who’s paid

Product and packaging copy

from $150 per product

Product page and pack copy for one product. Ranges of ten or more are quoted per range.

· Name line, description and bullets

· Box or label copy

· Two rounds of edits

SaltmarshDraft 2
Headline
For skin that’s had a long week.
Description
Oat, sea buckthorn and nothing you’d need a chemist to explain.
Button
Add to bag

Add-on: voice and messaging guide, from $900

A short document your team can write from: who you’re for, how you sound, the words you use and the ones you don’t.

What I need from you

1

Half an hour on a call, or a few notes if you prefer writing

2

Your current site or a rough draft, however rough

3

The three questions customers ask you most

4

Who signs off, so feedback arrives in one place

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